BIOPAC seeks an experienced Marketing Operations Manager for its home office in Goleta, California on the beautiful California central coast.
Join the world’s most respected name in life science data acquisition and analysis, in use by over 97% of the world’s top 100 universities, with teaching systems preferred almost 2:1 by educators, and with a list of commercial customers that reads like a “Who’s Who” of global Fortune 1000 companies.
The Marketing Operations Manager will lead a small team and be a part of the executive team, managing and executing both strategic and tactical tasks. The Marketing Operations Manager owns the day to day function and the vision for BIOPAC marketing, and is tasked with preparing the strategies, plans, and products that will drive BIOPAC’s growth across the globe and in existing and new markets.
The Marketing Operations Manager will:
Plan marketing and branding objectives,
Expand product solutions and offerings.
Prepare marketing strategies alongside other company executives and staff. Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
Prepare and adhere to budgets.
Oversee creation and delivery of press releases, advertisements, and other marketing materials.
Design print ads and publications.
Ensure brand messages are consistent.
Gather and analyze customer insight
Nurture and enrich all external perceptions of the company and growth of market share.
Engage consumers on social media.
Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
Lead all areas of content generation and production across all media platforms.
Drive overall CRM and direct marketing.
Engage other organizations within the community.
Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.
Candidates will need 5-7 years of solid marketing and marketing communications experience, to include examples of strong leadership and management skills, outstanding communications skills, an ability to get hands-on with writing and design, outstanding project management skills, and experience at both the tactical and strategic level. You’ll need a degree in Marketing or a related field. This is a coach-player role that supervises a small team plus a variety of vendor resources and is an on-site, full-time position with a competitive salary, profit sharing, 401K, and great benefits.
Send your cover letter and resume in MS Word or PDF (preferred) to email@example.com.
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